Question
What decision is the work meant to improve?
Research / methods before claims
Useful research shows its workings.
These publications separate observation, synthesis, and working frameworks. Every page states its method, limits, sources, and status so a reader can decide what the evidence supports.
See our operating method ↗Publication standard
Method
What was observed, selected, compared, or synthesized?
Limits
What does the evidence not establish?
Use
Which bounded action can a team take next?
Published briefs
Frameworks you can inspect and use.
No invented samples, hidden scores, or simulated results. Where original client evidence is unavailable, the publication is clearly labelled as a protocol, synthesis, or working framework.
010203
Measurement protocol / 11 min read
A practical protocol for measuring AI answer visibility
A transparent, repeatable way to track mentions, citations, accuracy, source coverage, and commercial context without compressing them into one opaque score.
Research brief / 9 min read
Source consistency in B2B AI discovery: a research brief
A source-mapping framework for finding where a company, product, category, and evidence disagree across owned, claimed, earned, and external sources.
Field framework / 8 min read
A buyer-question taxonomy for manufacturing search
A field framework for mapping application, specification, compliance, comparison, and supplier-qualification questions to useful page types.
Apply the evidence